Overview: Fresh Lunches provides high-quality, fresh and nutritious foods to schools across Los Angeles, offering a range of customizable options including packed lunches, on-site buffet service, cafeteria management and event catering. I was brought on to spearhead the UX design for a new, more intuitive user account portal where parents and caregivers can customize meals and set up payment options for easy monthly meal planning.
Challenge: The main challenge was determining all pain points in the current portal build. We had several in-person meetings to discuss pain points and begin to map out a new user flow. We went through many iterations to establish what wouldn’t work and uncovered what the new MVP would be based on the needs of current customers.
CALENDAR SCREEN
Goal: Create great value to the parents needing to set up lunches for their kids by enabling seamless orders from the new portal.
Impact: There was an increase in orders from the new user portal, positive feedback from current users as well as new sign-ups.
